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SEO Wordpress guide for beginners: How to configure and optimize your blog?

Here are our 5 tips to configure your Wordpress blog to improve your natural SEO: how to optimize your URLs, create quality content...

Illustration for SEO Wordpress guide for beginners: How to configure and optimize your blog?

Do you have a blog? It goes without saying that nowadays any blog owner must work for its optimization if he wants to have traffic! Optimizing your blog with good settings up to the publication of your content is essential. Do you already have a blog that you want to optimize? Or are you at the beginning of the creation of your blog and you want to succeed in its configuration? We offer you in our guide Wordpress SEO for beginners, 5 essential steps to get there. You'll see, it's not that hard!

1. Set your visibility for search engines

You just created your blog and you're excited about bringing another solution to the Internet users. That's a very good thing! If you are not yet visible on search engines, you may never achieve your goal. Wordpress has an integrated setting that prevents search engines from visiting your site.

If you want to develop your blog in private, it could be helpful! If not, make sure it is disabled. This may not be extraordinary, but it is probably the most important of all SEO settings for Wordpress!

2. Find the right title for your blog

The title is essential for optimizing your blog! Indeed, this is the starting point not to be overlooked because it allows internet users to know exactly what topic your blog is dealing with. They will only consult your page if they are interested! Try to include your blog's main keyword.

Know that Google's search engines also use the title for better reference. To set the name of your blog, go to your settings, find the General option and select "site title". Then make your changes and validate them!

3- Optimize your URLs

Still called permalink, a URL is the name that designates the link to access the contents of your blog. Wordpress assigns by default and automatically to each page, a permalink consisting of numbers and letters, an inintelligible set that can never guarantee you an optimization. With the latest updates, he manages to filter the useless words from the default permalians but that is not enough.

So you need to customize every permalink on your blog. To do this, go back to the "Settings" option, choose "Permalians" and select "Article Name". Once done, the permalians will automatically bear the name of the article, page or blog on which the setting was made. Also make sure that it incorporates the main keyword of the publication or page!

4- Have quality content

It is impossible to speak of referencing without addressing the quality aspect of your content, it is a very important aspect. One good content it alone is not enough to propel your blog into Google's first results, but it will still be very useful.

Do not seek to unnecessarily multiply keywords. Instead, show common sense and produce good content for Internet users. Google robots are smart enough to appreciate the quality of a publication. Write regularly! This keeps your blog up to date and improves your SEO efforts. If the redation is not your domain, use Professionals Hey!

5- Use the SEO extension by Yoast

Yoast is one of the best SEO plugins Wordpress has. It is regularly updated to adapt to changes in search engines. It contains everything you need to optimize your blog and content. Its configuration is not at all complicated.

Add to your blog from your Wordpress interface by selecting "Extensions", then "Add". Then look for "Yoast SEO" and click "Install Now". After installation, activate the extension. One of its objectives is to accompany you in your writing so that your content respects the rules of good referencing. As you evolve, your work is evaluated by a light that indicates red, orange or green depending on whether you move from a critical state to an optimized item.

You have seen it, there are several steps to know how to properly configure and optimize your blog. If you are a beginner, don't panic, just follow the 5 steps described in this guide. And you, what other simple and effective methods do you know? Share them in comment, we also want to learn about you. Want to learn more? Don't hesitate to us contact Hey!

Translation created during migration. Editorial review is recommended.

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